Worth remembering - 50 great marketing quotes. Which 3 do you love most?

I love... 26. 37 and 49 (and 50...) What about you? 

1. “Make your marketing so useful people would pay you for it.” – Jay Baer
2. “If your stories are all about your products and services, that’s not storytelling. It’s a brochure. Give yourself permission to make the story bigger.” – Jay Baer
3. “In advertising, not to be different is virtually suicidal.” – Bill Bernbach (Here’s more wisdom from this great MadMan.)
4. “A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.” – Jeff Bezos
5. “Publicity is absolutely critical. A good PR story is infinitely more effective than a front page ad.” – Richard Branson
6. “Stories are how we learn best. We absorb numbers and facts and details, but we keep them all glued into our heads with stories.” – Chris Brogan
7. “The key is, no matter what story you tell, make your buyer the hero.” – Chris Brogan
8. “Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.” – Leo Burnett (Here are 12 advertising lessons from Leo Burnett that are still relevant today.)
9. “People rarely succeed unless they have fun in what they are doing.” – Dale Carnegie
10. “Talk to someone about themselves and they’ll listen for hours.” – Dale Carnegie
11. “Good marketing makes the company look smart. Great marketing makes the customer feel smart.” – Joe Chernov
12. “Advertising is what you do when you can’t go see somebody. That’s all it is.” – Fairfax Cone
13. “The superior man understands what is right; the inferior man understands what will sell.” – Confucius
14. “The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.“ – Peter Drucker
15. “Your most unhappy customers are your greatest source of learning.” – Bill Gates
16. “If you show people the problems and you show people the solutions they will be moved to act.” – Bill Gates
17. “Marketing is a contest for people’s attention.” – Seth Godin
18. “Permission marketing is marketing without interruptions.” – Seth Godin
19. “Good content isn’t about good storytelling. It’s about telling a true story well.” – Ann Handley
20. “Make the customer the hero of your story.” – Ann Handley
21. “Give them quality. That’s the best kind of advertising.” – Milton Hershey
22. “I’d rather spend money on things that improve the customer experience than on marketing.” – Tony Hsieh
23. “We decided that if we get the culture right, most of the stuff, like building a brand around delivering the very best customer service, will just take care of itself.” – Tony Hsieh
24. “Bring the best of your authentic self to every opportunity.” – John Jantsch
25. “Design is not just what it looks like and feels like. Design is how it works.” – Steve Jobs (Here are 7 of Steve Jobs’ Marketing Lessons.)
26. “Quality is much better than quantity. One home run is much better than two doubles.” – Steve Jobs
27. “The worst advice? ‘Don’t listen to the critics.’ I think that you really ought to listen to the critics, because sometimes they’re telling you something is broken that you can fix.” – Stephen King
28. “If you want to be a writer, you must do two things above all others: read a lot and write a lot.” – Stephen King
29. “Marketing is the art of creating genuine customer value. It is the art of helping your customer become better off.” – Phillip Kotler
30. “Companies pay too much attention to the cost of doing something.  They should worry more about the cost of not doing it.” – Phillip Kotler
31. “Marketing is what you do when your product is no good.” – Edwin H. Land
32. “Content is the atomic particle of all digital marketing. Everything.”  – Rebecca Lieb
33. “People share, read and generally engage more with any type of content when it’s surfaced through friends and people they know and trust.” – Malorie Lucich (Facebook)
34. “Everyone sees what you appear to be, few experience what you really are.” – Niccolò Machiavelli
35. “Blogging isn’t about publishing as much as you can. It’s about publishing as smart as you can.” – Jon Morrow
36. “Anyone can start a blog, but the real test is getting readers.” – Jon Morrow
37. “Content Isn’t King, It’s the Kingdom.” – Lee Odden
38. “The consumer isn’t a moron. She is your wife.” – David Ogilvy (Here are5 content marketing lessons from an original MadMan.)
39. “…the most critical part of a successful content marketing program is building your audience….Without the audience, we cannot drive revenue of any kind.” – JoePulizzi
40. “A branding program should be designed to differentiate your cow from all the other cattle on the range. Even if all the cattle on the range look pretty much alike.” – Al Ries
41. “You must make the product interesting, not just make the ad different.”  – Rosser Reeves
42. “Take some initiative and snap outside of passivity; consistent small actions have impact.” – Darren Rowse
43. “Nobody cares about your products (except you)” – David Meerman Scott,
44. “… many organizations don’t realize that they have a much better option—they can tell their story directly to an interested market.” – David Meerman Scott,
45. “The simplest definition of advertising, and one that will probably meet the test of critical examination, is that advertising is selling in print.” – Daniel Starch
46. “If you want to understand how a lion hunts, don’t go to the zoo. Go to the jungle.” – Jim Stengal
47. “Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” – Sun-Tzu
48. “To know your Enemy, you must become your Enemy.” – Sun Tzu
49. “When it call comes down to it, nothing trumps execution.” – Gary Vaynerchuk
50. “Don’t sell the steak. Sell the sizzle.” – Elmer Wheeler.